Are you wanting to attract millions of customers to your business? Facebook does just that! Millions of folks are users of Facebook, and you can turn them all into your customers if you do the right things.
You can quickly expand your viewers on Facebook by holding a competition. Reward them with prizes and incentives if they like your page. Make sure you really do award the prize so you will be viewed as an honest businessperson.
If you are using Facebook for business, do it professionaly. Although social media is a place where people are quite relaxed, that doesn’t mean you shouldn’t be professional when representing a business. Folks will have more respect for what you do if your tone stays professional.
Give Facebook ads a try. Normal posts to your Facebook page will only promote your products to your current followers. If you really want to reach more people, you will need to buy some Facebook ads. They aren’t pricey and they can help.
You should give a product or service away to get people interested. You can boost your costumers and fans by offering something that they’d love to get. Make a big announcement of winner names on your page, and keep doing that whenever you want more subscribers.
Building a fan base is the first step in marketing through Facebook. Having an excess of 5,000 fans is best. When you reach that goal, you get more followers from promotions.
Be sure to link all content published online back to your Facebook page. If you write a blog, make sure that new posts appear on Facebook. Your Twitter account can be linked to Facebook, as well, so your tweets go to your Facebook too.
You should think about the opportunities on Facebook with direct advertising. You can make it so that your ad is sent to certain kinds of people, like those that fall in your target market. You can also work within a budget and do as much or as little as you would like. There are no long-term commitments. You can stop your ad whenever you want.
Facebook Offers lets you provide freebies or host contests easily. Set up your offer and turn it into a Promoted Post on your wall. If it’s a good offer, it can be promoted to non-fans.
Know when to post about your business outside of your own Facebook page. Posting on Facebook pages that are not your own can get you a lot of attention. It needs to be positive attention. Only post on other pages whenever can positively contribute in some way. Spamming is something you should never do.
Answer all questions and comments sent to you via Facebook. Be appreciative that they took the time to write you, and answer their inquiry in the best manner possible. Never hesitate to share links to the site if there is an article that is on point in answering their question.
Your want to post content with value. In other words, you need to share content that people find interesting or posts that have something in them that people can use. Try to include news about interesting products or services as well that you’re offering. Don’t make every post an ad, though.
Make your Facebook marketing page more efficient by using the custom tab options. They let you get information together in an easily readable format. For instance, if you have contests, you can create a contest tab with information about them.
Develop a group intended just for the business. This can be a one stop shop, a place where you can field questions and where customers can chat with each other. Use this group to share information and offer discounts. A Facebook page will allow you to get to better know and understand your customers.
Custom Audiences will let you upload your current customer’s email addresses so you can target them with ads. This method will lower your campaign cost and increase your page’s conversion rate due to the fact that more leads will turn to actual sales.
Have your fans get involved with your various company or brand decisions. People love feeling important and in-the-know. What better way to do so with your community than to get them involved in some basic decisions. For example, if you post in blogs, find out what kind of posts they prefer to read.
When marketing through Facebook, the goal is to increase your sales. That means you need to set goals based on sales increases. While “likes” have their place, they don’t necessarily mean that anyone is buying from you. If you’re not getting the sales you need then it may be time for you to rethink the strategy you’re using.
Always try to respond to every question and comment you receive. This includes those you get in your inbox and those you see on your page. It will be a lot of work, but users will appreciate the personal touch that this adds.
Provide value in every post you make on your Facebook page. Your followers should be able to get something valuable out of each post you make, whether it’s a deal, a bit of knowledge or some inside information on your latest product. Avoid too many postings that show on their feed so that your fans won’t be tired of your name showing up.
Make your Facebook page design similar to that of your website. Keep the same color scheme on your page. You will help people feel like they know your brand and products. If you have a totally different design in Facebook, this will just confuse your devoted customers.
Tapping into Facebook to market your business can really pay off big. There are millions of Facebook users, and they can all see what you’re offering. Use what you have learned; you will be able to profit, and grow relationships with your customers. There is a whole new world of marketing within Facebook.
If you will not be able to update your Facebook page in real time, try a scheduling tool. They post your content for you at preset times. Try out a variety of tools until you get the one that works for you.