How To Use Affiliate Marketing In Your Business | The Journey
It’s passive income, you can do it while you’re sleeping so every time I’m. Getting my beauty sleep.
I’m getting paid all the money I like that.
Welcome to The Journey I’m Nealey And I’m Morgan And we’re your GoDaddy guides for today and in this episode we’re talking about how to use affiliate marketing for your business, All right, Morgan.
Why don’t you tell us what is affiliate marketing So affiliate marketing it’s super simple! Basically, you’re a reseller for somebody else:’s product or service, so anytime, that you post a link about this product or you write a review or just have a link on your website and one of your readers clicks and purchases that product you get A small commission for every purchase, It’s, easy it’s, awesome and basically, you get to sit back and enjoy all the money coming in Right.
It’s like passive income right Yeah, it’s passive income.
You can do it while you’re sleeping so every time I’m.
Getting my beauty sleep.
I’m getting paid all the money.
I like that.
I like it. I don’t have to have my own products or services.
I don’t have to deal with customer support, any of that.
I just post about the products and services that I love and I use, and then my readers get to reap the benefits’cause they’re coming to my website.
They’re reading about my reviews or whatever I’m posting about and if they like what I’m talking about and they end up purchasing, then I get a small kickback.
It’s great.
I’m all about it right, especially sleeping and getting paid like.
What better is that Goals Goals goals All right, so we know what affiliate marketing is, but how do we get started like what’s those first steps, So the easiest way to get started is to tap into your own community.
So if you already have a community of people who follow you, whether on your website on your YouTube channel on your Instagram, wherever it is, is go to them and start sharing the products and services that you love and using those affiliate links.
The next step is to take it to your fans.’Cause you’ll have members of your community, but the next level are those fans who, basically your word, is gold to them and anything you do.
They will buy right Right, 39, Cause they just trust. You they love you and so going to your community going to your fans, but also tapping into the traffic that you’re getting from your website already.
Those people may not be part of your community or your fans.
They just might be finding you through google, but they’re coming to you through google, because you’re ranking high and they’re finding articles and reviews and anything about that product or service that you’re talking about so start with that audience.
First and you’re gon na have a lot of affiliated income All right.
So I really love the community aspect.
Can you tell us a little bit more about what you’ve seen others use as to really tap into that community with affiliate marketing Yeah there’s an example that I love.
I’m a part of this Facebook group.
It has over 100 000 members and it’s a private group.
So you have to request to be a part of this group, But it’s just for clothing and shopping deals, And so anytime that the admins find a great deal or you can ask like Hey, I’m, looking for Birkenstocks.
Is there a deal on this, they will go, they will find the best deal out there and they’ll share the link, and then you’ll see everyone like. Thank you so much.
I love it.
It’s Christmas Right, But you know people are excited to buy using that link.
We all know it’s, affiliate link, but we’re excited because we’re getting a deal and the admins are happy to provide us the link because they’re getting Right.
They’re getting paid All the money yeah Sorry.
I love that, and especially you go back to it getting paid while you sleep and now those users can probably go on google and search for deals by themselves, but that’s the power of affiliate marketing.
Is you’re giving it to them and you’re basically doing a service and because of that they’re going to buy your link? I’m so appreciative that they can just go find the deal for me.
My time is worth way more than searching for every single little deal, that’s their job and that’s why they have their affiliates for these companies, and so they can just do that.
For me and I can click the link and I can give them a little kickback, I’m happy to do that.
All right so tell me a little bit about how we should go about choosing who to like what affiliate we should use. Well.
First off you should find affiliates for products and services that you love.
You shouldn’t sign up for every affiliate program.
Just so you can get credit for all of these different things, because that’s inauthentic and that’s, not what your audience is coming to you for Most likely.
They’re coming to you for your niche, your specific category, the things that you focus on, So I would find those affiliate programs and sign up for those, and if this is your first time just start small, maybe start with one You can do the Amazon Affiliate you can do Target there’s, so many out there and go from there Right and what a lot of people use is.
The Amazon affiliate, especially with the shopping right Like you, go on on, find the product, get the link and get that kickback.
Morgan.
Yeah All right, so I signed up for affiliate marketing.
I’m ready to go, but I wan na get paid.
While I sleep, How do we go about doing that Yeah? So every program is different. Some programs, you’ll, get paid every 30 days.
If you have sales some, it’s, different windows, Others.
What’s really cool is.
If someone clicks your link, they have different windows with a tracking cookie on when a customer can purchase so some you have 48 hours and anything a customer purchases using that link.
You get credit for some, it’s 30 days, So everyone is different, but you just got to look into it and know that it’s normal to to have a longer window, especially for customers to return products.
You’re, not gon na get credit for something that gets returned So just look in to it and know that it’s, probably on a monthly or bi monthly cadence, And that’s super cool right like not.
All of us are ready to buy it right now.
We wan na just kinda check it out, but if we go back it’s still your affiliate link Yup yup, That’s awesome love it.
So I’ve got my affiliate marketing set up.
I know how I’m gon na get paid and they’ve. Given me links and code and all this nonsense to me right.
What do I do with it First place is to start on your website, So you can put banner links on your side bar.
If you’re doing a review post, you can put it at the bottom of the post.
I have an animation news and reviews website, and so occasionally we’ll get product to review for the new Disney movies.
That came out the new Blu rays, and so I make sure on my post that I mention the Blu ray at the beginning that hey we’re, reviewing the Cinderella Blu ray and I’ll include a link to the affiliate right there.
Just so they know hey.
I want this right now Right.
I don’t want to read your review.
I just want to click and buy it Right, and then I will do my full review and at the bottom I’ll have purchase and it’ll have different affiliate links For my readers.
I actually include quite a few. I include one for Amazon.
I include one for Target.
I actually include one for Best: Buy because Best Buy.
Does these crazy, bundles and people like that, And so I just give my audience options, so they can.
After reading my review and deciding yeah, I want this, they can buy it where they want Right, and you can also use it on social media.
What’s super popular is people have their review on YouTube or whatever it is, and then in the description it’ll have some more info and then their affiliate link’s right there Yeah.
So I go for my website.
What I’ll do is I’ll go look at all the new releases coming out for the year and I’ll just auto schedule on the release date saying Hey: this is out on Blu ray now and it includes the link.
So there’s a lot of ways that you can do this Wherever your subscribers are.
Your followers are your fans, your readers, get in front of them And don’t. I mean you got to really read your audience.
You don’t want to do it to much where it’s like.
Are you just a nonstop affiliate site? I was about to ask you that, like how much is too much’Cause, I’ve been to sites and it’s literally like every other line is an ad and it’s just crazy to me Yeah and that’s up for you And what you want your site to be, if that’s, what your site’s all about, and people keep coming and they love it great, but it’s up to you how you want to balance your content, But that reminds me of something that’s really important to do on your website is that you need to disclose that you are an affiliate So on that post at the top very clearly or at the bottom, there’s full FTC guide lines on this, but you need to say this: post Contains affiliate links by clicking on this, we get a small percentage.
This is how our site keeps running, or you know my business stays running it’s up to you, how you want to phrase that, but you do need to call that out.
So that way people know okay.
This is what I’m getting into, and then you could also have a link to your full affiliate disclosure statement.
You know, which is a separate page where you can really detail everything out, all the affiliates that you’re members of and so on and so forth, And that’s so great that openness and honesty and transparency, not just for regulations.
But for your audience.
Your visitors, your customers, They want to know you’re someone, they can trust and when you do that, and you give value to them, they’re gon na want to give value back to you, Yup.
So affiliate marketing super easy. You can get started today again, it’s a way to tap into your audience.
That already is coming to you for reviews, products services.
They love your content and it’s a way that hey.
Let me help you sort of thing right, Absolutely so comment below.
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